Woolpert is proud to be gold sponsor of Locate23. This marks our first major appearance as Woolpert, combining strengths of AAM and Woolpert to extend our global reach, collaborative innovation, and capability.
We invite our valued clients, partners, and industry colleagues to join us in Adelaide at Locate23 as we launch Woolpert to the Asia-Pacific.
See us on stage
Joseph Seppi, Woolpert
Geospatial Evolutions – From Map to Multiverse (Plenary Session)
Time: Thursday 12 May 2:45pm – 3:15pm
Room: Hall L
A visionary leader in the industry, Joseph Seppi expanded Woolpert’s Geospatial Services globally and into new market segments. Joe is a senior vice president at Woolpert and leads its geospatial business consisting of nearly 1,000 employees across five continents. He has 34 years of technical, program and project management experience in photogrammetry, advanced sensors, enterprise systems, and business management. Over his career Joe has pushed the envelope on current geospatial technology and industry paradigms to solve complex challenges.
Gone are the days of having to compromise quality for speed, and speed for quality, when acquiring planimetric maps. Woolpert, in conjunction with Ecopia, are creating a first
of its kind 3D Land Cover Vector Map across the major cities of Australia.
Leveraging sub 15cm imagery, Ecopia’s proprietary artificial intelligence systems have created a 14-feature Land Cover of the manmade and natural environment. Layers include 3D buildings, roads, bridge, railway, driveway, sidewalk, parking lot, swimming pool, sports field, water body, forest, grassland, bareland, and paved area.
The use of cutting-edge technology and advanced algorithms enables the vectors to be routinely updated, providing users with the most current information available. Despite its speed, the data still adheres to rigorous quality standards, achieving the quality of a GIS Professional, to ensure precision, accuracy, and reliability. This combination of speed
and quality makes the data a valuable resource for a wide range of industries and applications.
The workshop will cover the underlying technology and methodologies used in the creation of the database, as well as its potential applications in various fields such as rapid change detection, parcel level stormwater fee calculations, environmental management, and urban planning.
Daniel Kruimel, Woolpert
Abigail Coholic – Ecopia AI
Geospatial AI: Unleashing the Power of 3D Land Cover Across Australia (Workshop)
Time: Wednesday 10 May 3:30pm – 5:00pm
Room: City Room 4
Attendees will have the opportunity to interact with the vectorsand explore its capabilities through hands-on demonstrations and an interactive session (BYO laptop / device required).
Dr Zaffar Sadiq Mohamed-Ghouse, Woolpert
Christopher Blackstock – FrontierSI, Alan Smart – ACIL Allen Consulting
Economic Value of Data – “How Do You Value Data?” (Workshop)
Time: Wednesday 10 May 11:00am – 1:00pm
Room: City Room 4
This workshop addresses the question of “How well do you understand the economic value of your data?” Industry and government spend considerable sums on geospatial data and data infrastructure.
For some businesses there is an understood return on investment through product or service sales, but the real impact of the data is not as easily measured. It is even less clear for government agencies with open data mandates and sector expectations.
The goal of this workshop is to consider the assessment of the economic value of geospatial data, from being a public good, to underpinning sectors and services, driving
innovation and modernization, and ultimately stimulating and driving economic activity. It will look at formal methodologies and practices across jurisdictions and industries and investigate the potential to standardize and create widely accepted and reusable evaluation frameworks, guidelines, and best practices.
The workshop will include short context-setting presentations from thought-leaders, followed by an interactive facilitated forum discussion where participants can provide perspectives and experiences and pose questions and challenges. By participating in this workshop, you will help contribute to an industry white paper and an initiative to develop a suitable industry wide framework to evaluate the economic value of data.
No matter who you are, or where you are, geospatial data is truly an international language that connects us all. It enables us to locate services, explore our communities, identify resources, enable smart technologies, and find each other. In the geospatial world, a picture really speaks a thousand words, but how does the geospatial sector show its value to win the hearts and minds of end users?
Globally there are more than 500 geospatial companies of scale, and over 200 of those are represented in the Asia-Pacific. Yet across the board, share of voice for the multi-billion dollar geospatial sector remains quite low. Geospatial marketers and communicators face unique challenges including the major battles of conveying complex scientific messages and attracting new people to the industry.
While success can be achieved through creating impactful content; delivering engaging events and activities; and ensuring communication is optimised, but how do we really get cut through? In addition to being curators of geospatial messaging, it’s also being the translator between the creators and the end users who benefit from this data.
Steven Henderson, Woolpert
Finding a Way – Geospatial Through a Marketing Lens (Concurrent Session)
Time: Thursday 11 May 2:45pm – 3:05pm
Room: Hall L
This presentation includes practical exploration of some of the best geospatial marketing, and insights into how the sector can leverage success from other industries.
Find us at our Woolpert display
Find us in the Exhibition Hall at Entrance M at our booth 42/43.
Joining us on the Woolpert stand throughout Locate23 will be representatives from our valued partners – Ecopia AI and VertiGIS. They will be sharing tech tips and information on how to maximise use of your geospatial data.
We look forward to connecting with clients, partners, and industry colleagues as we launch Woolpert to the Asia Pacific.
If you have any questions about Woolpert’s presence at Locate23, please contact us.
